TRIATHLON
Communications Group

Phone: 847-910-0913
Fax: 847-918-8230

MARKETING COMMUNICATIONS SUPPORT

A complete integrated marketing communications plan begins with the understanding of the brand equity, strategic direction plan and development of the marketing plan. We employ several vehicles to build and maintain the brand, and they may include:

• Sales Force Support – Sales Meeting and Training
• Dealer Meetings - Development, Planning and Management
• Event Planning and Coordination - New product rollouts, conventions and trade shows, audio/visual sales, business meetings, shareholder meetings, dealer exhibitions, seminars and workshops, annual awards dinners, awards presentations, employee events, stage shows, etc.
• Meeting Presentations – From concept to presentation format we will develop the content and flow specific to your target audience
• Newsletters – Development of the brand communicator for general communications internally and external promotion
• Public Relations – Is the ‘free’ media. Public relations is can be integrated into the overall marketing plan. It is effective and offers an information packed forum for the customer to gain knowledge on a product or service. Reputation management - informing & educating the public, frequently reminding them on your organization, gaining their trust and keeping it.
• International - reaching global marketplace through the Internet - from publishing a multilingual Web site to market research, advertising, public relations and more
• Interactive - integrate all of your marketing materials, from Web site to catalogs, brochures and media kits, electronically - the convenience, cost savings and new business potential of delivering marketing materials on CD-ROM.
  

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